Facebook was founded in 2004 by Harvard students Mark Zuckerberg, Eduardo Saverin, Dustin Moskovitz, and Chris Hughes. The platform hit 1 billion users in 2012 and Facebook became the largest social media platform in the world. Facebook originally was created as a site for college students to rate the attractiveness of their peers. Yet after two short days the app was shut down due to code violations of student policy. This issue did not stop Zuckerburg as he persevered. Due to the great response of the platform, it lead Zuckerberg to register facebook.com in February of 2004. The platform allowed people to post status updates about their lives and photos. This was only exclusive to college students as it as made by students for students. By taking the status update approach and not the hot or not method the app began to spread rapidly. The platform sparked at Harvard and spread to all the other ivy leagues, by June 2004 Facebook had over 250,000 users across college communities. And by the end of 2004 Facebook had over a million users.
In 2006 the platform opened to others not in college over the age of 13. Just two years later in 2008 Facebook surpast MySpace and became the most visited social media site. Facebook is used to aid in political campaigns, making the word spread faster about particular candidates through advertisements. The platform is a free networking site that enables you to connect with friends all over the world with a click of a button. Facebook is free to the public yet generates revenue from advertisements daily. Facebook is the most used platform daily in the US with a 170 million users. This platform is amazing for social media marketing and is a major platform to do so.Facebook then went on to buy Instagram, Whatsapp and Oculus. Overall, from start to beginning Facebook has been a force to be reckoned with. This mega platform has expanded within itself and on to other platforms. Zuckerburg has created a media empire and will just continue to grow with time.
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